SUPERIOR GROWN TRADEMARK
By using the Superior Grown trademarked name and logo design as a marketing and educational tool, we:
- Create a unique identity for our regional producers;
- Connect consumers with area farmers, farmers markets and businesses that support local agriculture;
- Connect farmers with resources to better promote and sell their products;
- Increase consumer and market awareness and demand for local products;
- Provide education to farmers, businesses and consumers;
- Become a venue for businesses to connect with regional producers;
- Provide quality, fresh food to our service area;
- Enable our producers to retain a greater percentage of the food dollar;
- Keep food dollars within the local community;
- Reconnect consumers to their farming neighbors;
- Recognize producer efforts to become more environmentally-friendly;
- Promote choice;
- Preserve the Northland’s agricultural heritage; and
- Give the food supply control back to the people.
